Palmetto · Manatee County
Web design & SEO for Palmetto, on the numbers.
Palmetto is a working Manatee River city whose economy grew from fruit-and-vegetable packing and shipping, with the metro's lowest self-employment rate — a wage-and-salary town.
Photo: Phyllis Lilienthal / PexelsPalmetto by the numbers
US Census ACS 2024 five-year estimates. Sourced in full below.
- Population
- 13,588
- Median age
- 49.8
- Median household income
- $62,621
- Median home value
- $313,400
- Owner-occupied
- 68.8%
- Broadband access
- 89.7%
- Self-employed
- 9.7%
- Seasonal housing
- 21.2%
- Median year built
- 1983
What the data says about building here
Palmetto is a wage-and-salary town, and the numbers say so plainly: 9.7% self-employment, the lowest rate anywhere in the metro. People here work for employers more than they run their own shops — a different customer, and a different competitive set, than the founder-heavy keys to the south.
It is also Manatee County's affordable side of the river: a $62,621 median household income against a $313,400 median home value. Add 21.2% seasonal housing and you get a mix of year-round working households and part-time riverfront owners.
Broadband reaches 89.7% of households — a few points behind the affluent islands — and the county base behind Palmetto is Manatee's 11,176 establishments and $6.17B in annual payroll (CBP 2023), including 1,446 construction firms.
The Manatee County business base
Palmetto's market sits inside Manatee County's 11,176 employer establishments and $6.17B in annual payroll (County Business Patterns 2023). 1,446 of those are construction firms employing about 9,998 people, alongside 1,375 professional-services firms — the businesses most likely to need a site that earns the phone call.
What we build for Palmetto businesses
Run a business in Palmetto? Tell us about it through the form. You'll get a plain answer on scope, price, and fit — and the standing disclosure that we're a Campbell Digital Studio brand in Daphne, Alabama, with no Palmetto office.
Start with the form